Blog
Writing on decision, perception and the work of building what lasts.
- Consciência4 min read
The deal is over
The old plan was to study once, get a job, and wait for years of stability. Now it works for fewer and fewer people. A reflection about creating value in a world that has already changed.
- Consciência7 min read
The confidence that comes before competence
Dunning–Kruger in projects: confidence comes before competence. My job is to make the team feel the bottom of the curve in the room, not in front of the client. Also to doubt and to act without freezing.
- Consciência2 min read
Good at deciding, bad at being there
The same strength that built me is the one that gets in the way most when I get home. I'm good at deciding and bad at just being with my kids, and when I rationalize the conversation I end up pushing away the very people I wanted to get closer to.
- Consciência7 min read
On Intensity and Constancy
A reflection on intense people, their real contributions, and the role of orchestrating different talents for the competitive game.
- Gestão e Produtividade3 min read
Resistance costs more than change
Integrating companies taught me that what hurts isn't change — it's the resistance to it. On separating principle from habit.
- Gestão e Produtividade4 min read
Real governance begins where the org chart ends
Having committees and audited reports isn't governance. Governance is what you do when no one is forcing you to do the right thing.